Digital Marketing Manager
Highlights
Implemented Google SEO strategies, increasing organic search traffic.
Managed and optimized paid ads across social media, increasing ROAS through A/B testing.
Launched targeted email marketing campaigns, improving customer retention rates.
Brand Strategy Consultant
Highlights
Advised startups and growth-stage brands on market positioning, digital transformation, and user acquisition strategies.
Managed remote teams across different time zones, ensuring seamless execution of marketing strategies.
Developed social media and content strategies for brands across Instagram, TikTok, LinkedIn, and Twitter.
Created UGC-style campaigns, improving engagement and brand authenticity.
Business Development Executive
Highlights
Designed and executed the company's go-to-market (GTM) strategy, increasing platform adoption.
Led B2B partnerships to acquire vendors, resulting in a 30% increase in onboarded merchants.
Led brand communications, partnerships, and PR initiatives to enhance visibility.
Head of Marketing
Highlights
Managed a $20,000 global marketing budget, optimizing ad spend for maximum ROI.
Created and optimized ad creatives for the gl market, increasing engagement rates by 55%.
Optimized the platform's UX for seamless consumer interactions, boosting retention rates by 35%.
Developed multi-channel marketing campaigns across the UK, US, and African markets, driving global brand awareness.
Marketing Lead (Nigeria & UK Expansion)
Highlights
Led Nigerian marketing operations and initial UK expansion strategy, increasing UK-based customer acquisition by 55%.
Designed and executed localized ad creatives, increasing UK-based engagement and sales inquiries.
Managed influencer collaborations, PR efforts, and cross-border marketing to drive brand awareness.
Brand Strategist
Highlights
Increased online impressions to 3M+ through viral marketing campaigns.
Used strategic offline activations to boost sales by 72% during campaigns.
Led partnerships, PR, and event marketing initiatives to expand brand visibility.
Head of Marketing
Highlights
Led multiple product launches, resulting in a 271% increase in online sales monthly.
Successfully sold over 50,000 units per product launch through influencer marketing and campaigns.
Developed and executed multi-channel marketing strategies across social media, retail, and direct-to-consumer platforms.
Branding & Acquisition Consultant
Highlights
Developed and executed the Go-to-Market (GTM) strategy for Ravvin's first product launch.
Led brand communication strategies across digital channels, ensuring consistent messaging.
Spearheaded vendor and partner acquisition, onboarding African brands into the UK market.
Successfully created marketing materials and engagement plans to attract early adopters.
Corporate Communications
Highlights
Managed brand reputation and handled crisis communications.
Designed and executed marketing campaigns, boosting restaurant traffic and customer retention.